Tech News September 21, 2007
Edited by James Huang
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Cyclingnews tech desk.
Interbike set to kick off Monday with new OutDoor Demo Exhibition Area
This year's OutDoor Demo event
promises to be
Photo ©: James Huang
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The 2007 Interbike show opens its 'doors' for business in Las Vegas,
NV this Monday, September 24 with its now-customary OutDoor Demo. This
year's show will see a new OutDoor Demo exhibition area, however, which
promises to deliver easier access, a less dusty atmosphere, and an environment
generally better suited to conducting business.
The new setting, still located at Bootleg Canyon in nearby Boulder City,
is situated just 275m (350yd) to the west of the original location and
boasts new pavement and landscaping courtesy of Boulder City's Department
of Parks and Recreation, as well as improved access to both road and off-road
testing grounds.
According to Lance Camisasca, Interbike's show director, "The new
expo area is a huge improvement. We're excited for everyone to see and
use the new area."
The OutDoor Demo is scheduled to run September 24-25, followed by three
days indoors at the Sands Convention Center in downtown Las Vegas. As
usual, Cyclingnews will offer daily coverage so be sure to stay
tuned for what's new and hot for 2008.
Interbike 2007 set to be 'greenest' yet
Interbike has taken steps over the past three years to reduce the environmental
impact of its trade show and continues the practice for this year's event.
This year's indoor expo will utilize recycled aisle carpeting (and the
offering of recycled carpeting to exhibitors), recycled paper badges printed
with natural soy ink, the collection of cardboard for recycling, and the
increased use of electronic communication to cut down on print materials.
At the OutDoor Demo, vendors will offer organic food and use biodegradable
utensils and other foodware, and exhibitors will be supplied with biodegradable
bags to collect refuse. Recycling bins will also be strategically situated
throughout the new venues.
Carbon emissions are a hot topic in today's environmentally-conscious
world, and Interbike has also jumped on the bandwagon through its Green
Steps Program. Through the program, Interbike calculates the amount of
carbon emissions produced as a result of powering the show and purchases
enough Renewable Energy Certificates (REC) to offset that figure. According
to Interbike, this is the equivalent of having the show run entirely on
renewable wind power.
"That one step alone was the equivalent to taking thirty cars off
the road for an entire year," said Camisasca. "Going green can
sometimes mean some sacrifice, but many times the sacrifice has rewards
and benefits that ultimately improve one's lifestyle."
In addition, Interbike has asked attendees and exhibitors to follow suit
through its new Carbon Neutral Travel program. After calculating the amount
of carbon emissions produced as a result of traveling to the event, participants
are encouraged to purchase sufficient credits to offset their own 'carbon
footprint'.
"In our efforts to reduce the negative environmental impact of the
show, we knew the next natural step was to invite our exhibitors and attendees
to join us in the effort," Camisasca said. "As a sign of our
appreciation, on our Green Steps web page we will highlight industry members
who are successfully working to decrease their environmental impact."
SRAM reports positive impact of its 'Project Tsunami' initiative
World Bicycle Relief's Project
Tsunami
Photo ©: Leah Missbach Day
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SRAM launched its ambitious 'Project Tsunami' to help in the monumental
task of rebuilding the area impacted by the devastating tsunami of December
2004. The program, initiated through its World Bicycle Relief division,
delivered 24,300 bicycles to residents of Sri Lanka as a means to help
them "return to independence and livelihood" and facilitate
the general recovery of the region.
Two years later, TANGO International, an institution that provides "long-term
technical support to organizations engaged with the on-going struggle
to alleviate hunger and poverty", released its report on the impact
of the World Bicycle Relief program which appears to have been enormously
successful.
According to the report, 88% of recipients continue to depend on their
donated bicycle in day-to-day activities, and those households have also
saved up to 30% of their combined income as a result of having an efficient
means of reliable transportation. Interestingly, the report also states
that the program has had a particularly profound effect on women of the
region, as 82% of female recipients say that they use their bicycle to
help generate income.
World Bicycle Relief will present highlights of the study at this year's
Interbike show as part of the "One Goal, Many Solutions: Empowering
the World through Bicycles" forum. Other organizations participating
in the forum include BikeTown Africa, CaliforniaBike, Project Rwanda,
Sister Shops, and Wheels4Life. The forum is scheduled to take place in
Conference Room 601 at 9am on Wednesday, September 26.
First Endurance to introduce improved OptygenHP at Interbike
First Endurance's new OptygenHP
Photo ©: First Endurance
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Sports nutrition company First Endurance earned a loyal following with
its Optygen supplement, which the company claims increases VO2max and
anaerobic threshold while simultaneously decreasing lactic acid production.
Whether you believe it or not, Optygen has convinced a number of high-profile
ProTour riders, not the least of which include 'Fast' Freddy Rodriguez
(Predictor-Lotto), Ben Jacques-Maynes (Priority Health), Levi Leipheimer
(Discovery Channel), and teammate (and 2007 Tour de France champion) Alberto
Contador.
For 2008, First Endurance will launch a new version dubbed OptygenHP.
As compared to the original, OptygenHP now also includes beta-alanine
which is claimed to improve muscular endurance and general exercise capacity,
boost strength, and delay muscle fatigue. In addition, First Endurance
also says OptygenHP's more potent rhodiola formula better facilitates
the body's adaptation to physical stress.
Louis Garneau offers limited edition helmet to benefit fight against
breast cancer
Louis Garneau offers its limited
edition Ride Pink helmet
Photo ©: Louis Garneau
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Louis Garneau joins the movement to increase breast cancer activism and
awareness with the introduction of its limited edition Ride Pink helmet.
According to Louis Garneau, 100% of the profits generated from sales of
the Ride Pink helmet will be donated to the Susan G. Komen Foundation.
The helmet is based on the company's 'Fast' model and is covered with
a uniquely coloured shell and supplied with now-characteristic pink ribbon
decals. The Ride Pink helmet also includes Louis Garneau's Spiderlock
Elite adjustable retention device, internal reinforcement ring, Airdry
Fusion padding, and a removable visor. Suggested retail is US$54.99.
Former Answer Products/Manitou employee opens suspension service center
Answer Products' acquisition by HB Performance Systems and subsequent
relocation to Mequon, Wisconsin has, not unexpectedly, resulted in significant
personnel changes at the former bicycle suspension giant. Among the 'casualties'
who chose to remain behind is Bobby Acuña, who most recently served
at Answer Products as Warranty Supervisor.
Acuña will remain in southern California but will remain in the
industry with the opening of his AcuñaTech mail-in suspension service
center. Currently, Acuña is only accepting service for rear shocks
from Manitou and Marzocchi (but plans to expand in the near future), and
is also only accepting service enquiries from dealers and distributors
for the time being. Available services include diagnosis and complete
rebuilds using factory-specified seals.
Further information can be obtained by contacting Acuña directly
at acunatech@aol.com
Photography
For a thumbnail gallery of these images, click here
Images by
James Huang/Cyclingnews.com
Images by
Leah Missbach Day/leahmissbach.com
Images by
First Endurance
Images by
Louis Garneau
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